程新华（东呈国际集团董事长兼CEO）
Allan Cheng (Chairman and CEO of DOSSEN International Group)
程新华先生现任东呈国际集团董事长兼CEO，他将精选服务酒店概念引入中国市场，先后获得了“中国酒店业十大年度人物”、“中国酒店业新领军人物”等业界荣誉。东呈国际集团以高品质的酒店产品与服务著称，程新华坚持以“工匠精神”不断优化酒店产品和服务，带领旗下城市便捷酒店获得酒店业权威大数据平台慧评网细分市场的顾客满意度冠军；以“垂直深耕”发展战略，快速进军国内外市场，并使东呈成为中国第一家成功进军海外市场的民族连锁酒店集团。东呈目前已在中国、马来西亚、泰国、印度尼西亚、韩国、白俄罗斯等国超200座城市拥有超过900家连锁酒店。
Mr. Allan Cheng is the Chairman and CEO of Dossen International Hotel Group, who introduced select-service hotel concept to Chinese market. Furthermore, he has been awarded with “China’s hotel industry top 10 entrepreneurs” award; “China’s hotel industry new leader” title and many other honors. Dossen is a well-know, highly reputable hotel group, Mr. Allan Cheng adheres to the “Artisan Spirit” in order to continuously optimize the hotel products and services, which in turn led to “City Comfort Hotel” becoming a leader in Chinese hotel industry, and no.1 ranking in customer satisfaction on big data platform “brand wisdom”. The “vertical roots” development strategy enabled Dossen to penetrate Chinese as well as overseas market at a very quick pace. Dossen became a first Chinese hotel company to successfully enter foreign markets. Dossen, is currently operating more than 900 chain hotels in 200 different cities in China，Malaysia, Thailand, Indonesia, South Korea and Belarus.
Allan Cheng (Chairman and CEO of DOSSEN International Group)
程新华先生现任东呈国际集团董事长兼CEO，他将精选服务酒店概念引入中国市场，先后获得了“中国酒店业十大年度人物”、“中国酒店业新领军人物”等业界荣誉。东呈国际集团以高品质的酒店产品与服务著称，程新华坚持以“工匠精神”不断优化酒店产品和服务，带领旗下城市便捷酒店获得酒店业权威大数据平台慧评网细分市场的顾客满意度冠军；以“垂直深耕”发展战略，快速进军国内外市场，并使东呈成为中国第一家成功进军海外市场的民族连锁酒店集团。东呈目前已在中国、马来西亚、泰国、印度尼西亚、韩国、白俄罗斯等国超200座城市拥有超过900家连锁酒店。
Mr. Allan Cheng is the Chairman and CEO of Dossen International Hotel Group, who introduced select-service hotel concept to Chinese market. Furthermore, he has been awarded with “China’s hotel industry top 10 entrepreneurs” award; “China’s hotel industry new leader” title and many other honors. Dossen is a well-know, highly reputable hotel group, Mr. Allan Cheng adheres to the “Artisan Spirit” in order to continuously optimize the hotel products and services, which in turn led to “City Comfort Hotel” becoming a leader in Chinese hotel industry, and no.1 ranking in customer satisfaction on big data platform “brand wisdom”. The “vertical roots” development strategy enabled Dossen to penetrate Chinese as well as overseas market at a very quick pace. Dossen became a first Chinese hotel company to successfully enter foreign markets. Dossen, is currently operating more than 900 chain hotels in 200 different cities in China，Malaysia, Thailand, Indonesia, South Korea and Belarus.
