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2016第1期《世界酒店·卷首》——“生命的春歌”(文/吴军林)

时间:2016-01-26来源:世界酒店联盟 作者:世界酒店联盟
  


生命的春歌

 

文/吴军林

 

最近,在朋友圈里看到中国首富王健林在万达企业年会上演唱摇滚歌曲,而且他唱得很投入,并充满激情。

 

最近,在看《褚时健传》,褚时健这位老人快九十岁了还在坚持自己的奋斗和为人处事的一些理想。

 

最近,大寒已至,中国的经济GDP增速已跌破7%(6.9%),在政治与经济大调整的当口,从政的、经商的、打工的、种地的、上学的等等日子普遍不好过,尤其是服务业中的旅游业和酒店业。大旅游业这几年发展主要是刺激内需,到中国入境旅游的国际游客数却逐年在下降。酒店业作为中国改革开放的窗口行业,2016年依然面临市场严重困扰。据悉,2015年中国国家旅游局评定的星级酒店已“关、停、并、转”了3,300多家,从原来的一万五千多家锐减到一万一千多家,这是一种时代发展的必然。那么其他行业的酒店、宾馆呢?全中国有三十多万家服务接待酒店、宾馆、度假村,它们将怎样走出2016,或走进未来的三、五年呢?

 

有时政专家预测,到2016年3月份中国中央政府“两会”开完之后,中国的政治经济局势会有一个比较好的转向,特别是服务业将会有所松绑,但真的如此吗?

 

褚时健是曾经的“烟王”,后来,在生命的逆境中去种“橙子”了,而且取得了令人瞩目的成功。

 

王健林是中国首富,企业帝国业务从中国发展到世界各地,他的企业几乎涉及所有产业。众所周知,现在的“万达”又在开始做“文化”和“互联网金融”了,真是“摇滚”得可以。我们不管那些“首富”们其结局和最终下场如何,但是,他们总是善于将“严冬”变成“春天”去坚强度过。

 

“冬天来了,春天还会远吗?”这是一个比较老的哲思,也就是说冬天来了春天必然紧跟其后。既然如此,我们面对“大寒”和中国经济的普遍不景气,应该充满信心。总之,中国的总体发展目前在全球范围内还是比较好的。从政策调整、军事改革、外交主攻、经济发展理性面对来看,中国未来二、三十年发展依然会引领全球经济,大国影响力地位只会不断地加强。

 

从一个国家到一个行业再到一个人,其实道理都一样,我们这样年岁的大多每个人都经历了“文革”的悲惨痛苦,改革开放的超常发展,以及现时的理性降温等几个重要人生阶段。不管怎样,世间大事成就于人之个体,就每一个人而言,一味地悲欢与痛苦,哀怨与沉吟都只能给自己带来源源不断的负能量。

 

在这样一个温度很低的冬天,面对诸多方面的“寒流”与“冷温”,我们应该欣然面对!喧嚣消逝、铅华褪却时,你将拥有更多的本色。在大浪淘沙中,每个人都应具备良好的坚忍不拔的心态,去迎接每一个冲击和命运的洗礼。

 

当你面对困难和痛苦时,别人可能比你面对和承受的困苦会更多。旅游业是一个阳光产业,“吃、住、行、游、购、娱”六要素都是能让人非常快乐的。我们在这样一个行业工作二十多年,每天都应带有春天般的温暖和阳光,每个人都善于在每个冬天里谱写一曲“生命的春歌”。

 

 

2016年1月26日

 

 

Sing For Life

 

By Wu Junlin

 

Recently I have grown ever bewildered about life, a live show of Wang Jianlin, China’s richest entrepreneur, is trending on WeChat moments, he was so immersed in the rock song, bursting with overwhelming passion in Wanda’s annual meeting.

 

Lately I’ve become obsessed with “A Chu Shijian Biography”, Chu Shijian, a 90-year-old, is still striving hard in the first place.

 

It’s right about great cold, China’s economy is undergoing the great recession, its GDP growth plunging below 7% to 6.9%. The recession is severely traumatizing all industries especially the tourism and hospitality industries. Speaking of tourism and hospitality, the number of yearly overseas tourists has greatly diminished, hence disturbing the hospitality market. Hospitality has always been the window industry ever since the Reform and Opening-up Policy, there had been a great fiasco in the hospitality industry, bankruptcies, merge, acquisitions and transfers have befallen in over 3300 properties in the year of 2015, yet it won’t get any better in the forthcoming 2016. For over 300 thousand service hotels and resorts in China, they’re confronted with the problem of how to get round to the unimaginably difficult new year.

 

It’s predicted that China’s political and economic situation will expect an improvement after the NPC & CPPCC in March in 2016. 

 

Chu Shijian used to be the “King of Tobacco”, but he had been through the worst adversities in life, however he started “orange business” later and achieved noticeable success.

 

Wang Jianlin is the richest entrepreneur in China, with his business reaching across the globe, his empire covers almost every aspect of human life. He is commencing with “culture” and “i-Finance” now, whatever they has undergone in the past, they’re always sophisticated enough to make their own times.

 

In the masterpiece poem “Ode to the West Wind” by P.B.Shelley, he exclaimed:”If Winter comes,can Spring be far behind?” We shall keep our chin up and face the depression with diligence and determination as China is still standing tall in the globe, the dominating status will ever be reinforced with efforts done in the next two or three decades.

 

It is the same with us individuals, our peers have witnessed the tyranny of Cultural Revolution, the legendary and hypernormal advancement of Reform and Opening-up, man proposes, God disposes, we shall look forward and make progress all the time.

 

After all those years of austerity and hardship, one is deprived of everything except for his spiritual existence as well as the will to make a change. Face it!

 

Think about the others, they might have died once when you’re just sitting here whining about the misery and obstacles. In this special industry we’re engaged, thou shall rise and shine and sing for life!

 

Wu Junlin

Jan. 26th, 2016

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